Consumer relationship is an important asset of an organization. Moreover it represents the sum total of the firms all assets. Consumer relationship therefore begins with consumer satisfaction . Peter Drucker, the management scholar and writer, stated, “The only valid definition of business purpose is to create a customer.” In future, the successful organizations will be those which provides goods and services to the consumers who want it, where they want it, and in the quantity and at the price they want it. The consumer must be delighted rather than just satisfied.Business corporations make efforts to create and provide ...

A balanced and a healthy diet should contain proteins, vitamins, minerals, water, fat and the right amount of carbohydrate. We have been studying this right from our elementary class. However, you should learn that eating three meals a day does not count for a healthy diet. What you eat counts and When you eat them counts even more. There are so many consumer awareness programs about food safety and habits. Now obesity is a growing problem among children and adult, the main problem is their eating habits. Your food habits must be combined with regular exercises. There are many gyms ...

The Consumer Protection Act was passed in the year 1986. This act proposes many rules to protect consumers. However, are all these rules followed? Do you believe the companies know about any of these rules? We can only guess. Consumer products are the products and services which are bought or rented for personal or household use. So, one should keep one’s own interest in mind. Prevention is always better than cure. So when you want to purchase anything keep few pointers in mind and then move forward. The Consumer Protection Act can be enforced only after realizing you have been ...